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Just a decade ago, the term "green business strategy" evoked visions of fringe environmentalism and a high cost for minimal good. More recently, there's been a large shift in perception: an awakening of social consciousness combined with a realization that a strategy good for the world can also be good for your bottom line. This Collection gets to the heart of why you should and must put a socially responsible strategy at the top of your CEO's agenda. And it will show you how to organize your efforts, with practical, actionable advice from world-class experts. This specially-priced 4 volume set includes: "Harvard Business Review on Greening Your Business Profitably "(Paperback) which includes 10 articles that will help you turn sustainability into competitive advantage; "Green Recovery: Get Lean, Get Smart, and Emerge from the Downturn on Top" (Hardcover) by Andrew Winston, a globally-recognized expert on green business, provides a road map for using green initiatives to deliver short-term gains and position your company for long-term strategic growth; "Strategy for Sustainability" (Hardcover), the definitive work on business strategy for sustainability by former Sierra Club President, Adam Werbach; and "Earth Inc: Using Nature's Rules to Build Sustainable Profits" (Hardcover) by Gregory Unruh shows you how to embed sustainability into everything your company does - profitably. Providing prescriptive steps that will inform your business decisions, Unruh will help you launch your company into eco-minded practices. Save more than 30% off the regular price of each item when you purchase this collection.