HBR'S 10 MUST READS ON CHANGE MANAGEMENT

HBR'S 10 MUST READS ON CHANGE MANAGEMENT. (WITH FEATURED ARTICLE "LEADING CHANGE," BY JOHN P. KOTTER)

Editorial:
HARVARD BUSINESS SCHOOL PRESS
Materia
Negocios y Administración
ISBN:
978-1-4221-5800-5
Páginas:
304
Disponibilidad:
Único ejemplar, sujeto a confirmación

70% of all change initiatives fail. But the odds turn in your company's favor once you understand that change is a multi-stage process--not an event--and that persuasion is key to establishing a sense of urgency, winning support, and silencing naysayers. We've combed through hundreds of Harvard Business Review articles on change management and selected the most important ones to help you lead your organization through transformation.

This collection of best-selling articles includes: featured article "Leading Change: Why Transformation Efforts Fail" by John P. Kotter, "Change Through Persuasion," "Leading Change When Business Is Good: An Interview with Samuel J. Palmisano," "Radical Change, the Quiet Way," "Tipping Point Leadership," "A Survival Guide for Leaders," "The Real Reason People Won't Change," "Cracking the Code of Change," "The Hard Side of Change Management," and "Why Change Programs Don't Produce Change."

Otros libros del autor

  • ACELERAR
    ebook
    Titulo del libro
    ACELERAR
    JOHN KOTTER
    Todas las empresas del mundo ven cómo cada día aparece una nueva amenazacompetitiva o cómo surge una nueva oportunid...

    Q. 90

  • NUESTRO TEMPANO SE DERRITE
    Titulo del libro
    NUESTRO TEMPANO SE DERRITE
    JOHN KOTTER
    Nuestro témpano se derrite es una fábula sencilla sobre cómo salir adelante en un mundo siempre cambiante. El relato...
    Disponibilidad inmediata

    Q. 155