Customize your delivery for maximum persuasive power. If you need the best practices and ideas for communicating effectively--but don't have time to find them--this book is for you. Here are 10 inspiring and useful perspectives, all in one place. This collection of HBR articles will help you: pitch your brilliant idea successfully, connect with your audience, establish credibility, inspire others to realize your vision, adapt to your listeners' decision-making styles, frame goals around common interests, build consensus and win concessions, and neutralize stressful conversations.
This collection includes these best-selling HBR articles: "Change the Way You Persuade," "Harnessing the Science of Persuasion," "The Power of Talk: Who Gets Heard and Why," "The Necessary Art of Persuasion," "Is Silence Killing Your Company?" "How to Become an Authentic Speaker," "Telling Tales," "How to Pitch a Brilliant Idea," "The Five Messages Leaders Must Manage," and "Taking the Stress Out of Stressful Conversations."